Overview

Content Creator – Music Video Launch Jobs in Croatia at Twine

Title: Content Creator – Music Video Launch

Company: Twine

Location: Croatia

A unique opportunity is available for a creative content strategist to lead the pre-release and launch campaign for a new Croatian-language song and music video. The project aims to bridge NYC and Balkan influences, targeting both the Balkan audience and expanding international reach. The focus will be on TikTok and Instagram, leveraging short-form video, compelling storytelling, and a nuanced understanding of audience psychology to deliver an engaging and cinematic campaign. The ideal candidate will bring innovative ideas to craft a campaign that is emotionally resonant and visually distinctive, going beyond standard social media management to create a memorable launch experience.

Deliverables

  • Develop a comprehensive content strategy for the song and music video release, tailored to TikTok and Instagram.
  • Design and execute a pre-release campaign that builds anticipation and engagement.
  • Create and oversee the production of short-form video content that highlights both NYC and Balkan cultural elements.
  • Collaborate closely with the artist to ensure authenticity and alignment with personal brand.
  • Analyze audience insights and adapt content to maximize reach and emotional impact.
  • Monitor campaign performance and adjust tactics as needed for optimal results.

Requirements

  • Proven experience in content strategy and campaign management for music or entertainment releases.
  • Strong portfolio demonstrating creative storytelling and short-form video production, especially for TikTok and Instagram.
  • Deep understanding of audience engagement, trends, and platform algorithms.
  • Ability to blend cultural influences and create content that resonates with diverse audiences.
  • Excellent communication and collaboration skills.
  • Based in or familiar with NYC and Balkan cultures is highly desirable.
  • Availability to work on a project basis with flexible hours.

About Twine

Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

Our Mission

Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

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