Overview
Content Creator & Strategist Jobs in Santa Clara, USA at NeoLife
Position: Content Creator & Strategist
Content Creator & Strategist
Content Creator & Strategist
Purpose of the Role
The Content Creator & Strategist plays a key role in bringing the Neo Life brand to life through engaging, modern content across marketing materials, social channels, campaigns, and events.
This role blends strategic thinking with creative execution. The Content Creator & Strategist helps shape campaign storytelling, develop content ideas, and translate marketing initiatives into compelling content across social media, email, web, and events and print marketing.
This is not a content publishing role. Instead, this individual acts as a creative driver and brand storyteller, developing concepts that bring campaigns, product launches, and brand moments to life. They work closely with designers, marketers, and copywriters to communicate creative direction and transform ideas into high-quality marketing assets.
Key Responsibilities
Include, but are not limited to the following. Other duties may be assigned as needed to meet business needs.
- Develop and guide content strategies across social media, print assets, email, and event campaigns
- Create editorial calendars aligned with brand campaigns, product launches, and key initiatives
- Build content roadmaps that support marketing goals and audience engagement
- Perform regular content audits and competitor analysis to identify opportunities, gaps, and areas for improvement
- Collaborate with cross-functional teams to align content with broader marketing strategy
- Develop and drive creative content concepts (videos, social posts, blog features, graphics, and email) that bring campaigns and brand storytelling to life
- Guide the re-purposing of long-form content into short-form assets across platforms
- Translate concepts into platform-specific content ideas
- Clearly communicate and collaborate with designers and video editor through briefs, references, mockups, or visual examples
- Collaborate with copywriters to shape messaging and storytelling across campaigns and marketing materials
- Support product launches, promotions, and brand initiatives with engaging content ideas
- Develop content strategies ahead of events, product launches, and key brand moments to maximize storytelling opportunities and audience engagement.
- Identify and develop ideas for turning key moments captured during events, trainings, and product launches into compelling post-event and post-launch storytelling.
Competencies for Success
- Strong creative thinker who consistently generates engaging content ideas
- Excellent communicator who clearly articulates ideas
- Curious about emerging tools and technologies, including AI, and eager to use them to improve creativity, efficiency, and impact
- Strong understanding of social media platforms and digital content trends
- Expert at translating brand strategy into compelling, platform-specific content
- Highly organized and exceptional at managing multiple projects simultaneously
- Collaborative mindset and excellent at working cross-functionally with marketing, design, and leadership teams
- Attention to detail and has an eye for maintaining brand consistency
Measures of Success
- Creative ideas and execution that translate into engaging, high-performing content
- Growth in social media followers and engagement rate (likes, comments, shares, and saves)
- Content that encourages our business partners to share, participate, and amplify the Neo Life message across their own networks.
- Growth in product and campaign awareness
- Consistent content cadence across channels
- Quality and clarity of creative concepts
- Successful storytelling around events, launches and key moments
- Consistent delivery of high-quality content concepts aligned with campaign timelines
- Ability to identify new content opportunities that strengthen brand storytelling
Tools & Platforms
- Social platforms:
Instagram, Facebook, Tik Tok, You Tube - Canva, Figma, or similar tools for mockups and creative references
- Adobe Creative Suite (InDesign, Illustrator, Photoshop) familiarity preferred
- Understanding of basic video editing tools
Title: Content Creator & Strategist
Company: NeoLife
Location: Santa Clara, USA
Category:
