Overview

Copywriter Jobs in Sub-Saharan Africa at remoting.work

Title: Copywriter

Company: remoting.work

Location: Sub-Saharan Africa

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Job Overview: We’re seeking a creative and strategic Copywriter to craft compelling, conversion-driven copy for digital and print campaigns. You’ll develop persuasive messaging that aligns with brand voice, drives engagement, and achieves marketing goals across websites, ads, emails, and other promotional materials.

Ideal candidate: A wordsmith with a marketer’s mindset, someone who blends creativity with conversion psychology. Excels at distilling complex ideas into clear, persuasive copy that resonates with target audiences. Thrives in collaborative environments and adapts tone for different platforms and campaigns.

Key Responsibilities

Core Copywriting:

Write High-converting Copy For

  • Digital ads (social, PPC, display)
  • Website/landing pages
  • Email campaigns
  • Product descriptions
  • Sales collateral

Brand & Strategy

  • Maintain consistent brand voice across all touchpoints
  • Collaborate with designers to create cohesive visual+copy experiences
  • A/B test messaging to optimize performance

SEO & Digital Optimization

  • Incorporate SEO keywords naturally into web copy
  • Craft meta titles/descriptions that boost CTR
  • Adapt messaging for different stages of the buyer’s journey

Project Management

  • Juggle multiple projects with tight deadlines
  • Revise copy based on stakeholder feedback
  • Maintain organized version control for all asset

Must-Haves

Qualification & Skills:

  • Portfolio showcasing conversion-focused copy (include metrics if possible)
  • 2-3 years professional copywriting experience
  • Bachelor’s degree in English, Marketing, Communications, or related field

Technical Skills

  • CMS platforms (WordPress, HubSpot)
  • Basic SEO knowledge (keyword research, on-page optimization)
  • Familiarity with A/B testing tools (Optimonster, Unbounce)

Soft Skills

  • Persuasive Writing
  • Adapts voice for B2B, B2C, or technical audiences
  • Delivers quality work under pressure

Nice-to-Haves

  • Experience with scriptwriting (video/audio)
  • Knowledge of UX writing principles
  • AI copywriting tools (Jasper, Copy.ai)

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