Overview
Creative Lead – Local Hire Jobs in Denpasar, Bali, Indonesia at Marktivo
Title: Creative Lead – Local Hire
Company: Marktivo
Location: Denpasar, Bali, Indonesia
About the Role
Marktivo is looking for a dynamic, hands-on Creative Lead to drive our creative team and own our content strategy end-to-end.
This is a role for someone who thrives both in leading a team and executing the craft — writing compelling copy, scripting video content, producing social-ready assets, and building content calendars that deliver real, measurable results.
As our Creative Lead, you will be the driving force behind our content output — setting the creative direction, maintaining a consistent brand voice, and ensuring every piece of content that goes out is purposeful, engaging, and on-brand. You will work on-site, report directly to the Director, and manage a team of a Content Creator, Editor, and Social Media Intern.
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Key Responsibilities
𝗖𝗿𝗲𝗮𝘁𝗶𝘃𝗲 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽
▸ Lead, mentor, and manage the day-to-day output of the creative team (Content Creator, Editor, and Social Media Intern)
▸ Set and uphold brand creative standards across all content formats and channels
▸ Run creative brainstorms and lead concept development for campaigns and content series
▸ Brief and provide constructive feedback on creative work to ensure on-brand, high-quality output
𝗩𝗶𝗱𝗲𝗼 & 𝗖𝗼𝗽𝘆𝘄𝗿𝗶𝘁𝗶𝗻𝗴
▸ Write scripts and storyboards for video content — Reels, short-form video, YouTube, brand films
▸ Develop and write compelling captions, hooks, and on-screen text for social media posts
▸ Craft copy for ad creatives, website banners, email campaigns, and promotional materials
▸ Maintain a consistent brand voice across long-form and short-form written content
𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗣𝗹𝗮𝗻𝗻𝗶𝗻𝗴 & 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆
▸ Develop and manage a monthly content calendar across all social media platforms
▸ Plan content themes, campaign timelines, and seasonal activations in alignment with business goals
▸ Coordinate with the marketing team to ensure content supports broader campaigns and promotions
▸ Identify content gaps and opportunities based on performance data and audience insights
𝗦𝗼𝗰𝗶𝗮𝗹 𝗠𝗲𝗱𝗶𝗮 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁
▸ Oversee and manage Marktivo's social media presence across Instagram, TikTok, LinkedIn, and YouTube
▸ Schedule, publish, and monitor content across platforms using scheduling and management tools
▸ Engage with the community — respond to comments, DMs, and build an active brand presence
▸ Monitor trends, platform algorithm updates, and competitor activity to keep content strategy sharp
▸ Track key metrics (reach, engagement, follower growth, conversions) and report on performance monthly
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What We're Looking For
𝗥𝗲𝗾𝘂𝗶𝗿𝗲𝗱
▸ 3–5 years of experience in a content, creative, or social media role
▸ Proven experience writing copy for video, social media, and marketing campaigns
▸ Strong understanding of content strategy and social media best practices across major platforms
▸ Experience building and managing monthly content calendars
▸ Comfortable leading a team and collaborating with a Content Creator, Editor, and Social Media Intern
▸ Proficiency with design and content tools (Canva, Adobe Creative Suite, or equivalent)
▸ Experience with social media management tools (Later, Hootsuite, Buffer, or similar)
▸ Strong project management skills with the ability to manage multiple deliverables simultaneously
𝗡𝗶𝗰𝗲 𝘁𝗼 𝗛𝗮𝘃𝗲
▸ Experience with short-form video production or direction (Reels, TikTok, YouTube Shorts)
▸ Basic video editing skills (CapCut, Premiere Pro, or DaVinci Resolve)
▸ Data-driven mindset with experience using social analytics platforms
▸ Background in brand building or agency environment
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Key Competencies We Value
✍️ Creative Copywriting — crafting compelling, on-brand copy for multiple formats and audiences
🎬 Video Storytelling — scripting, storyboarding, and directing video content that hooks and converts
📅 Content Strategy — building purposeful content plans that align with business goals and grow audiences
📲 Social Media Mastery — deep platform knowledge and the instinct to create content that performs
👥 Team Leadership — inspiring, briefing, and developing a creative team to produce their best work
📊 Analytical Thinking — using data and insights to evaluate performance and continuously improve content
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What Success Looks Like
30 Days — Fully onboarded, brand voice understood, first content calendar drafted and approved, and existing creative processes reviewed.
60 Days — Content calendar running smoothly, first video scripts and social copy published, team workflows established, and initial performance benchmarks set.
90 Days — Measurable improvement in social media engagement, content strategy aligned with quarterly business goals, and team performance elevated through clear creative direction.
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Why Marktivo?
You'll have real ownership of the creative direction — a role where your ideas shape the brand, your leadership builds the team, and your content is seen. You'll work closely with the Director and have the autonomy to bring your creative vision to life from day one.
