Overview

Design Lead – Paradigm Productions, Manila-based hybrid work Jobs in Makati, National Capital Region, Philippines at TREYNA Group

Title: Design Lead – Paradigm Productions, Manila-based hybrid work

Company: TREYNA Group

Location: Makati, National Capital Region, Philippines

Overview

The Design Lead is responsible for elevating the visual quality, creative execution, and design standards of Paradigm Productions across all projects and platforms.

This role combines the craft excellence of a senior designer with the leadership capabilities of an art director. The ideal candidate possesses exceptional visual taste, strong design fundamentals, and the ability to translate brand objectives into compelling and visually impactful creative work.

We are looking for a highly creative and detail-oriented visual thinker who is passionate about design, branding, photography, content, and emerging creative trends. This individual will play a key role in shaping the studio's visual output while mentoring multimedia artists and helping maintain a consistently high standard of creative excellence.

Creative & Design Leadership

  • Lead the visual development of hero visuals and visual systems, campaign assets, branded content, presentations, and creative materials across multiple platforms.
  • Translate client requirements, marketing objectives, and brand strategies into visually compelling and effective creative executions.
  • Guide and mentor multimedia artists and designers, helping elevate the overall quality, craftsmanship, and design thinking of the team.

Art Direction & Visual Excellence

  • Create and oversee visual concepts, layouts, mood boards, design systems, storyboards, and presentation materials that align with brand objectives.
  • Provide art direction and develop requirements across digital content, social media assets, videos, photography, motion graphics, and other multimedia outputs.
  • Ensure exceptional standards in typography, composition, color, visual hierarchy, branding, and overall creative execution.

Creative Craft & Innovation

  • Continuously explore design trends, visual culture, emerging technologies, and creative tools to inspire fresh approaches and improve output quality.
  • Apply strong visual judgment and creative problem-solving to deliver innovative yet practical solutions.
  • Champion design excellence by pushing for stronger, smarter, and more refined creative work.

Team Collaboration & Development

  • Collaborate closely with creatives, writers, producers, photographers, videographers, editors, account teams, and other stakeholders throughout project development.
  • Provide constructive feedback and creative direction to ensure work meets both creative and business objectives.
  • Foster a collaborative environment that encourages learning, experimentation, accountability, and continuous improvement.

Quality Control & Creative Oversight

  • Review and approve creative outputs to ensure consistency, accuracy, and alignment with brand standards.
  • Maintain a high level of visual quality and attention to detail across all deliverables produced by the studio.
  • Balance creative ambition with production realities, ensuring ideas remain achievable within timelines and project requirements.

Qualifications

  • Minimum of 5 years of experience in an advertising agency, creative agency, design studio, production company, or similar environment.
  • Strong portfolio demonstrating branding, key visual development, design systems, content creation, art direction, and visual craft.
  • Advanced proficiency in Adobe Creative Suite and related creative tools and relevant AI tools.
  • Strong presentation, communication, conceptualization, and visual problem-solving skills.
  • Previous experience mentoring, leading, or overseeing creative teams is highly preferred.

What We Are Looking For

  • Exceptional eye for design, aesthetics, composition, typography, and visual detail.
  • Strong understanding of branding, art direction, photography, content, and contemporary visual culture.
  • A highly collaborative creative leader with a strong point of view and commitment to design excellence.

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