Overview
Digital Media Manager Jobs in Palo Alto, USA at Jobs via Dice
Talent Software Services, Inc. is hiring a temporary Digital Media Manager to oversee day‑to‑day social media and email communications while supporting the strategic integration of digital brands during an organizational merger.
Position: 4‑month hybrid, 40 hours/week, on‑site anchor day on Tuesdays at the campus. This full‑time opportunity offers hands‑on experience in digital communications and brand management.
Core Duties Social Media Management
- Manage day‑to‑day requests, handling content planning, creation, and publishing across Facebook, Linked In, Twitter, and Instagram.
- Develop and execute social media campaigns to promote events, new programs, and special announcements.
- Coordinate with social media campaign freelancers on special projects and weekly tasks.
- Upload event videos to You Tube.
- Monitor engagement metrics and compile quarterly data for performance reports.
- Collaborate with researchers, faculty, and staff on social requests.
- Maintain content calendars and ensure consistent posting schedules across all platforms.
Email Communications
- Draft, design, test, and deploy 1‑4 email newsletters per week using Emma.
- Assist in writing compelling copy and subject lines that engage diverse audiences including researchers, students, industry partners, and the general public.
- Design email templates and graphics that align with brand guidelines.
- Assign freelance copy editor email review for consistency of tone and style.
- Conduct A/B testing to optimize subject lines, content, and send times.
- Manage email lists, segmentation, and compliance with university and legal standards.
Merger Integration
- Support the unification of HAI and SDS social media accounts.
- Consolidate and harmonize brand voice, visual identity, and messaging across merged platforms.
- Assist in archiving, migrating, or consolidating accounts.
- Update social and email templates, signatures, and branding to reflect the merged organization.
- Track appropriate metrics to ensure merger activities are having a positive impact on the audience.
Content Creation
- Create graphics, videos, and other multimedia content using design tools (Canva, Adobe Creative Suite, or similar).Coordinate with web team to ensure cross‑platform consistency.
Requirements
Minimum Requirements
Bachelor’s degree and at least three years of relevant digital media or communications experience, or a combination of education and relevant experience.
Knowledge, Skills, and Abilities
- Demonstrated expertise managing institutional social media accounts across multiple platforms.
- Proven experience with email marketing platforms (Mailchimp, Constant Contact, Emma, or similar).
- Strong copywriting and editing skills with the ability to adapt tone for different audiences and platforms.
- Proficiency with design tools for creating social media graphics and email templates.
- Experience with social publishing and listening platforms like Brandwatch, Khoros, or Sprout Social.
- Experience with analytics and ability to interpret data to inform strategy.
- Excellent project management and organizational skills with the ability to manage multiple campaigns simultaneously.
- Strong attention to detail and commitment to brand consistency.
- Ability to work independently and take initiative while collaborating effectively with diverse teams.
- Knowledge of accessibility best practices for digital content.
- Familiarity with higher education, research, or technology sector communications preferred.
Top Three Requirements to Hire
- Social media experience.
- Email marketing experience.
- Detail-oriented and organized.
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Title: Digital Media Manager
Company: Jobs via Dice
Location: Palo Alto, USA
Category:
