Overview
Head Of Marketing, FTC (6-12 month Maternity Cover) Jobs in London Area, United Kingdom at Perfumer H
Title: Head Of Marketing, FTC (6-12 month Maternity Cover)
Company: Perfumer H
Location: London Area, United Kingdom
Perfumer H is a British niche luxury fragrance and lifestyle House fast growing and expanding worldwide, following the creative vision of British Perfume maker and Art Director, Lyn Harris, who gives uncompromising insight to her craft through the creation of beautiful, unconventional fragrances and campaigns.
Beyond its network of 7 owned stores, we are currently sold at key retailers and concept stores – Liberty (UK), Mecca (AUS), Le Bon Marche (FR), Isetan (JP) etc.
The UK remains our #1 market, with Asia fast becoming our 1st region where we opened stand-alone stores in Shanghai and Seoul in 2025, and are opening new ones in 2026.
This is a fixed-term maternity cover role, expected to run for 6 to 12 months. The purpose of the role is to maintain momentum, deliver the agreed marketing calendar, lead key campaigns and launches, and ensure continuity across brand, commercial and market priorities during the Head of Marketing’s leave.
CULTURE
At Perfumer H you have the chance to be part of something special. You will have the opportunity to make a real difference, help build the brand and bring it to new markets.
A place where you can be your true authentic self and bring your unique talents to the table.
Whilst experience is important, alignment to our values and mindset is even more so:
Creative first – all departments follow and amplify the creative vision of founder Lyn Harris.
Be An Entrepreneur – We rechallenge the status quo, take decisions, innovate, find solutions and move fast with an entrepreneurial spirit.
Push Creative Boundaries - We challenge the status quo to innovate and stand out.
Be Yourself – Our team is very authentic, speak their mind and share their ideas.
Grow Together - We are in it together – learning, sharing and growing so that we succeed as one team.
Ready to build Perfumer H by our side? Then you’re in the right place.
YOUR MISSION
This role reports directly to the CEO, and works closely with the Creative Director and co-founder Lyn Harris, to ensure compliance with both marketing and creative vision. This person should feel comfortable presenting and guiding both.
As interim Head of Marketing, you will provide continuity and leadership across the marketing function. You will be a hands-on generalist, comfortable working autonomously in a small, fast-paced team, and able to lead projects from planning to execution without losing sight of detail or deadlines.
We are a small team of driven individuals passionate about offering an outstanding experience to our clients through Perfumer H products, DTC channels and in-person experiences. We are looking for a marketing generalist, who’s self-driven/ autonomous, and eager to “make things happen” in a very fast-paced environment, at ease with taking charge and fully leading projects without feeling overwhelmed.
This role leads the overall marketing function: global marketing, local marketing and international go-to-market guidelines and plans across retail, online, wholesale and franchised markets.
They lead one direct report overseeing the UK and French markets; one consultant overseeing the Japanese market; and work with a team of freelances and agencies in different departments (Visual merchandising/ PR/ Influence/Ecom/ Media/ etc).
The immediate priority is to keep the marketing plan moving, protect brand consistency and deliver commercially relevant activity during the cover period.
RESPONSIBILITIES
- Develop and pilot all communications campaigns BTL from a strategic, planning and executional stand-point across all channels, in strong partnership with the Creative team
- Deliver the agreed global marketing strategy and go-to-market plans and guidelines across DTC, wholesale, retail and international markets.
- Lead marketing and communications strategy and execution for the UK, FR and JP with a team of direct reports.
- Define investment strategy and provide budget envelopes for direct reports and agencies/ freelances
- Own marketing performance, driving traffic, conversion, revenue contribution and ROI.
- Ensure strong alignment between brand building activity and commercial outcomes.
- Oversee agency and partner relationships, ensuring best-in-class delivery and output.
- Drive a culture of performance, accountability and continuous optimisation through test-and-learn approaches.
- Have finger on the pulse on competitor’s activities to identify best practices
- Ensure smooth handover, documentation and continuity before, during and at the end of the FTC.
YOUR OBJECTIVES
You’ll be instrumental to:
- Maintaining marketing momentum and operational continuity during the Head of Marketing’s maternity leave.
- Delivering impactful storytelling and 360-degree campaigns that reflect the brand DNA and stand out in the luxury fragrance market.
- Building strong communication campaigns BTL in partnership with the Creative team
- Growing brand awareness and engagement across touch points for your key markets
- Driving sales through customer acquisition/ traffic and engagement/ conversion for your key markets
- Staying relevant and in-line with brand DNA
- Planning and delivering 360 projects on time
- Ensuring an effective handover back to the returning Head of Marketing or onward team.
WE’D LOVE TO MEET YOU IF YOU ARE
- Minimum 8 years’ experience in marketing, ideally within the lifestyle, luxury, beauty, or FMCG environment
- A self- starter, able to work autonomously, driving momentum on multiple projects and proactively planning ahead
- Both a strong marketer and project manager, able to guide creative team and markets alike
- Able to be both detail oriented and big picture
- Structured, you know how to design a road map and how to lead a project ahead of time, managing all stakeholders and leading by influence
Start Date
We are looking for someone to join us from mid to late November 2026. We can offer some flexibility around the exact start date to accommodate notice periods, but the successful candidate should be available to begin during this timeframe to ensure a smooth handover before the Head of Marketing commences maternity leave.
Our structure is small, informal and hands on, so we’ll expect you to be happy to get stuck in with all aspects of the marketing, digital or PR departments.
These requirements are a guide and do not preclude applications from candidates with more or less experience, provided the requisite skills can be demonstrated.
Perfumer H is an equal opportunity employer. The company will not unlawfully discriminate on grounds of gender, sexual orientation, marital or civil partner status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability or age, pregnancy or trade union membership.
Please let us know, if you require reasonable adjustments at any point during the application and/or recruitment process.
