Overview
Social Media & Influencer Manager Jobs in United States at Sundayy
Title: Social Media & Influencer Manager
Company: Sundayy
Location: United States
About The Company
At Pete & Gerry's, our mission is rooted in producing healthy, delicious eggs while promoting sustainable and humane farming practices. For nearly three decades, we have partnered with family farms to ensure our hens are raised outdoors, respecting animal welfare and environmental stewardship. Our commitment to high-quality taste, nutrition, and transparency has established us as a trusted leader in the premium egg industry. We believe that healthy hens lead to healthy eggs and a healthier planet, and we strive to uphold these values in every aspect of our operations. Our dedication to sustainable, ethical farming and community engagement makes us more than just an egg producer—we are a movement toward a better future for food and farming.
About The Role
We are seeking a highly skilled and innovative Social Media & Influencer Manager to lead our social media strategy for Pete & Gerry’s and Nellie’s Free Range brands. In this full-time, remote role, you will be responsible for developing and executing comprehensive social media campaigns across multiple platforms including Meta, TikTok, Pinterest, LinkedIn, and Reddit. Your primary goal is to elevate brand visibility, foster engagement, and build a loyal community of consumers and advocates who share our values of sustainability and quality. You will work closely with internal teams such as Digital Marketing, Content Creation, and Brand Management, as well as external agencies and influencers, to craft compelling content, manage influencer partnerships, and analyze performance data to optimize campaigns. Additionally, you will contribute to cultivating an inclusive and vibrant workplace culture, aligning internal initiatives with our brand mission. Your leadership will be instrumental in amplifying our social presence and strengthening our position as a leader in the premium egg category.
Qualifications
- 5–8+ years of experience in social media marketing, influencer marketing, digital marketing, or brand marketing
- Proven success in developing and executing multi-channel social media strategies
- Experience managing influencer and creator partnerships from identification through measurement
- Background working with consumer brands, particularly in food, beverage, wellness, or lifestyle sectors
- Experience managing agency partners and freelancers
- Budget management skills and experience
- Proficiency with Meta Business Suite, TikTok, Instagram, Pinterest, Reddit, YouTube, LinkedIn, and social analytics tools
- Familiarity with Sprout Social, Canva, native platform analytics, and dashboard reporting
- Strong organizational skills, creativity, curiosity, and adaptability
- Excellent written and verbal communication skills
- Negotiation skills and attention to detail
- Ability to manage multiple deadlines effectively
- Data-driven mindset with a creative approach to content strategy
Responsibilities
- Develop and implement a comprehensive social media strategy to increase brand visibility and engagement across all platforms
- Create quarterly content pillars and monthly content calendars in collaboration with content creators and marketing teams
- Manage platform-specific content execution, ensuring alignment with brand voice and campaign goals
- Build and execute influencer marketing campaigns, including influencer identification, vetting, contracting, and briefing
- Oversee product gifting programs and coordinate with creators and ambassadors to generate authentic content
- Measure and analyze social media performance metrics, providing insights and recommendations for ongoing improvement
- Conduct social listening to gather insights on brand perception, community feedback, and competitive landscape
- Manage and mentor the Social Community Engagement Specialist and collaborate with external agencies and internal teams
- Coordinate with sales, HR, PR, and other departments for cross-functional campaigns and initiatives
- Lead efforts to create engaging, innovative content that resonates with target audiences
- Monitor industry trends and emerging platforms to keep the brand at the forefront of social media innovation
Benefits
- Medical, dental, and vision insurance coverage
- Paid vacation, sick leave, and volunteer time off
- Nine paid holidays annually
- Retirement plan with 4% employer matching via 401(k)
- Disability and life insurance coverage
- Opportunities for professional growth and advancement
- Maternity and paternity leave
- Tuition reimbursement program
- Flexible Spending Account (FSA)
- Footwear reimbursement for onsite employees
- Weekly free eggs for onsite staff; coupons for remote employees
- Occasional breakfast or lunch events to foster team bonding
Equal Opportunity
Pete & Gerry’s Organics is an Equal Opportunity Employer. We are committed to fostering a diverse and inclusive workplace where all individuals are valued and respected. We believe that our strength comes from the diversity of our people and perspectives. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, or any other protected status. We are an E-Verify employer, and upon accepting an offer, we will verify your eligibility to work in the United States through E-Verify, in compliance with federal regulations.
